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RELOOKING
For man and woman: |
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| TRAINING IN PIC – Professional Image Consulting |
 How to use this tool in your daily profession
PIC’s interest
Customer’s balance using this technique
Each student is given a licence to use PIC. |
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| COLOURS |
The colours effect
The symbolism of colours
Hot and cold, luminous, matt, light and dark colours.
Colour test according the combinatorial method.
Colours scale
Colours harmony
Exercises using fabrics and palettes to realize colour tests. |
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| HAIR |
Different man and woman face shapes
Colour
Hairdresser techniques
Hair and its specificity
Hair care
Hair diagnosis: colour tests, movement analysis, visage, tone scale analysis
Hair-book creation
Partnership with a hairdresser
Learn how to brush. |
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| CONSULTANCY |
What is a consultant? What is consultancy?
Why using consultancy today?
Consultancy importance in relooking
The consultant role in image advice
Consultant role: listen, asking, reform, consolidate
Self-awareness
Verbal and non-verbal communication
Train with a movie. |
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| PERFUMERY ADVICE |
Perfume
Its concentrations
Complementary scales
Olfactory families
The greatest perfume-maker
Knowing perfumes
Learn to interrogate and advise your customer. |
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ADVANTAGES OF THE 6 MONTH TRAINING
- Detailed modules
- Professional training in make-up artist
- Training in wedding relooking
- Additional module in companies’ image consultancy
- Training module in decorator
- Personal relooking, made by a partner agency
- Own consultant during the training
- 6 week internship in a company
- Learn in groups of 10 people. |
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The state of image near the customers
The different silhouettes/ clothing adaptation to the silhouettes
The human body proportions
How to “hide” or enhance a physical feature
The different clothing styles
The optical effects of clothing
The accessories
To make a wardrobe selection
Shopping monitoring. |
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| Fabrics and patterns: |
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Different fabrics and patterns
To recognize and advise the customers according to their style and morphology
Advices to make a fabric library |
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| Man and woman tendencies |
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To recognize fashion trends
To profit fashion trends using a trend panel
Man and woman fashion trends. |
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| MAKE-UP |
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Different types of skin and cosmetic advices
Skin,
different types of skin,
different skin states,
cosmetic products,
Basic make-up techniques
How to use the cosmetic products (foundation, concealer, powder…)
The order of applying the products (day, evening and natural looks)
How to correct make-up
How to make-up her/himself |
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| IMAGE CONSULTANT MARKETING |
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To work their own communication tools and visual identity of their relooking agency
Choosing targets
Prospecting and other marketing strategies
The art of selling image consultancy
Image consultant visibility strategies |
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| PROMOTION OF RELOOKING ATELIERS IN COMPANIES |
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Image advice in companies
Companies’ request
Relooking ateliers
Promote a relooking atelier: knowing promotion techniques and the personalities within the groups
Learn to conceptualise training from A to Z.
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These themes are developed during the training.
The articulation of the different modules is given in the registration.
All modules may be adapted and modified according to the learning rhythm of the group. |
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| An account dossier is given in the end of training. It will help choosing your status and allow you to understand the fiscal and accounting function of your future activity. After the training, we organize tele-trainings in order to follow the administrative and accounting inquiries. |
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| One day of training is dedicated to the preparation of the visual of your future relooking agency. An expert in companie’s communication will advise about choosing your agency name and about the most appropriate graphic card. |
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